Do I buy juice at the sale price of 2 bottles with 32 oz each for $6.00, or do I buy 1 bottle containing 72 oz for $6.99? To calculate the average selling price, all you have to do is divide net sales with the number of products sold. If you are dealing with 5 prices, then to obtain the average sale price you will add these prices together and divide them by the number of … For example, if you sold 100 units and had net sales of $20,000, the average selling price of your products is $200. 20% = (Selling Price – $17,500) / $17,500 therefore Selling price must be: $21,000 (selling price). This is a free online tool by EverydayCalculation.com to calculate the retail selling price of given the cost price (wholesale) and markup percentage. The unit price is the cost per quantity of item you’re receiving. Definition of Selling Price. A selling price is the amount that a customer will pay to buy a product. Assuming the company sold 250,000 units during the year, the per unit sales price is $3 and the total variable cost per unit is $1.80. The contribution margin per unit is $1.20. Many brands or product lines include multiple models, versions, flavors, colors, sizes, or—more generally— stock-keeping units (SKUs) . To calculate the unit price, simply divide the cost of the product by the quantity you’re receiving or check the store’s shelf label. The per unit costs of this product when 70,000 units are produced are shown below: direct materials $29.60 direct labor 5.80 variable overhead 2.50 fixed overhead 17.20 variable selling costs 1.80 fixed selling costs 6.70 The normal selling price of the product is $72.90 per unit. Calculators » Math » Retail Markup. It can be calculated using either the contribution margin in dollars or the contribution margin per unit. Selling Price The calculator answer is the item price you should list for your item in order to meet your target return. Therefore, for John to achieve the desired markup percentage of 20%, John would need to … Cost Per Unit Definition. Step 2: Determine the selling price by using the desired percentage of 20%. If a retailer wants to earn a positive gross margin (or gross profit percentage), the selling price must include an additional amount that is added to the retailer's cost of the product. The quantity might be per item or per unit of measurement, such as ounces, grams, gallons, or liters. Free calculators and unit converters for general and everyday use. Price per unit metrics allow marketers to calculate meaningful average selling prices within a product line that includes items of different sizes. Additional per transaction payment processing fixed fees can include charges such as the $0.30 fee charged by PayPal or $0.25 charged by Etsy. References. The contribution margin ratio is 40%. Calculate Now Everyday Calculation. 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